About Lu

Lu is a Brazilian-born, O‘ahu-based permanent makeup artist and educator, known for her signature technique, “Lulift™” - a refined method that restores youthful definition and lifts the face naturally through precise, long-lasting enhancements.

Specializing in soft, hyper-realistic results, Lu combines global training with an artistic eye to deliver timeless beauty. Her technique is designed to enhance facial symmetry, refresh tired features, and create a naturally lifted appearance—empowering every client to look and feel their absolute best.

Beyond her artistry, Lu empowers professionals through online courses and mentorship programs, helping beauty entrepreneurs elevate their skills, build successful businesses, and lead with confidence.

She is also the founder of Luvee Beauty, a makeup brand created to complement and celebrate the natural features of every woman.

meet our PMU artists

  • Mayumi Swaja

    PMU Artist

  • Mikayla Soren

    Beauty Operator / PMU Artist